Hello! It’s your skincare obsessed bestie. Thanks for inviting me to drop by, and I can’t wait to start sharing my recs with you. Here is what you can expect from me this week.

• ICYMI: News, trends, and things to chat about over brunch

• WAY TO GLO: Authentic skincare secrets

• GLOSSIP: Sales events you won’t want to miss

ICYMI

• TRENDS🤟 

  - Selling Sunset is back!

  - And the award for the ugliest shoe goes to…

• BUSINESS🤝 

  - How to sell an empty sand plot for $34M

  - Luxury is still booming 

• RANDOM🙌 

  - AI generated image spooks the market

  - A diamond boomerang 

• FOR FUNSIES 😁💖 

  - Pebble ice is coming to Starbucks

  - Check out The New Yorker’s book recs for this week

WAY TO GLO!

Are you guilty of slapping your skincare products on like butter on bread? It's time to rethink your application technique! Correctly applying skincare products can make a significant difference in their absorption and effectiveness. In fact, the way you apply them can amplify their impact and enhance their anti-aging effects.

This week, I am excited to share my tried-and-true application technique that will instantly elevate your skincare game. It's a simple yet luxurious approach that will leave you feeling refreshed and even notice a lifting effect afterward.

Whether you're using moisturizers, serums, or essence, these steps are applicable and will enhance the benefits of your skincare routine. Let's dive in!

Please note that these steps should be performed on a clean face for optimal results.

Step 1: Melting the Cream / Serum / Essence

To begin, take an appropriate amount of the product into the center of your palm. Gently rub your hands together, allowing the friction to generate heat. This gentle warming technique will aid in melting the product, making it easier to apply and ensuring a more even distribution on your skin.

Step 2: Start From the Chin

Begin by using the palm of your hands to gently dab the product onto the lower part of your face, starting from the chin. Then, using your fingers, delicately lift the skin in an upward motion towards the ears. As you lift, carefully spread and then pause to press the product into the skin, ensuring even coverage and absorption. For convenience, you may want to work on one side of your face at a time, with both hands. Remember, maintain an upward motion throughout the process, as this helps promote a lifting effect. Repeat this movement for 5-6 times on each side.

Step 3: Mid-Face and T-zone

Continuing with the application process, use the palm of your hands to dab the products onto your cheeks. With gentle fingers, lift the skin from around the nose towards the outer corner of your eyes. As you do so, smoothly spread the products, allowing your fingers to glide across the cheek. Imagine as if you are transferring the product (along with heat from your fingers) to every part of the face. This step will help increase blood circulation around the cheeks and promote the production of collagen and elastin. Remember to exercise extra care and gentleness when applying around the delicate eye area.

When applying skincare to the nose, start from the bottom and proceed to massage the product around the nostrils using upward motions until you reach the bridge of the nose. Then, use both your index and middle fingers to gently press around the nose bridge, as if you are delicately molding the nose with your hands.

Step 4: Massage the Laugh Lines

Begin by spreading a small amount of the product along the sides of both your index fingers. Next, press these fingers firmly against the laugh lines and draw tiny circles to massage the muscles beneath. Then, with a slow and delicate motion, lift the skin in an upward direction. Repeat this process 4-5 times, allowing the product to penetrate the skin and work its magic.

Step 5: Forehead

Use the tip of your fingers for a gentle massage. Begin at the top of the brow bone and using upward motions, massage the product towards the hairline. Similarly, this technique helps to stimulate circulation and aids in lifting the skin on the forehead, reducing wrinkles in the area. Continue the massage with light pressure, ensuring that the product is evenly distributed across the forehead.

Step 6: Don’t Forget the Neck!

Gently massage the product onto the neck using upward strokes, starting from the base of the neck and moving towards the jawline. Pay attention to the front and sides of the neck, as well as the décolletage area. Repeat the process 3-4 times.

Then, bring your hands just underneath the base of your ears and use the tips of your fingers to glide down the length of the neck toward the collarbone. This motion massages the lymphatic nodes and can help reduce swelling.

Like this stuff? It would mean the world to me if you can share with your friends and family! Your support is the best kind of motivation. Plus, you will receive a free face-lift yoga tutorial PDF valued at $39, when you refer a friend!

GLOSSIP

• CASHBACK

  Rakuten 6% cashback on Sephora online, 6% cashback on Ulta, use my referral link to receive $30 when you sign up.

• SALES EVENTS

  Soko Glam 30% off on special Memorial Day offerings until 05/31

  Embryolisse 20% off sitewide, until 05/29

  Vegamour 25% off sitewide (code: SUMERSALE) until 05/30

  Eve Lom 20% off sitewide (code: SUMMER20) until 05/28

  Tata Harper 20% off entire order (code: MDW2023) until 05/30

  FENTY up to 50% off site wide until 05/30

That’s it for today friends! Will see you again next week~